Our flagship, Revenue OS, turns your dead and slow-to-answer leads into booked sales calls 24/7. Around it, a studio that builds custom software to order — apps, tools, portals, and autonomous agents. Engineered from scratch, source-owned by you on day one.
// The part nobody runs the numbers on
Every business has leads it paid to acquire and then let go cold — and new leads that go unanswered for hours. That’s revenue walking out the door. Here’s the gap, in numbers.
1,000s
of dead leads sitting in the average CRM — already paid for, never worked again because no human has the time.
21×
more likely to qualify when a lead is answered in 5 minutes vs 30. The agent replies in seconds, 24/7.
42h
average time a business takes to respond to a new lead. The agent never sleeps, never forgets to follow up.
Run it yourself. 1,500 dead leads · 15% reply · 35% book · 30% close · $2,000 deal = ~$47,000 recovered — one-time, from leads you already paid for. New leads then compound it every month. Model your own numbers →
// Offering 01 — Custom software
Custom apps, tools, and autonomous systems — mobile apps, web apps, members’ areas, internal tooling, the lot — hand-coded and owned by you on day one. Built for any business with a problem worth solving in software — from a tool that runs your operations to a product you sell. These are the shapes it takes.
01 · Facet
SaaS products, member areas, booking flows — hand-coded, fast, owned outright.
02 · Facet
iOS and Android, native-feeling, on the same source you own day one.
03 · Facet
The screens your team works inside every day — real data, signed receipts, not a Retool wrapper.
04 · Facet
Client logins, account areas, self-serve dashboards — multi-tenant from the first commit.
05 · Facet
Revenue OS, the DM & comment agent, and bespoke agents — AI that works your leads and runs your operations, on a signed audit chain.
06 · Facet
Marketing sites and landing pages — hand-coded, conversion-tuned, no CMS lock-in.
07 · Facet
The systems you already run, wired together properly — retries, idempotency, observability. Code, not nocode.
Different facets, one offer: software we build for you and you own outright. Start a project →
What actually separates us
Most agencies assemble apps from rented SaaS. We engineer software you actually own. Here’s what that means in practice.
You own every line of code. You can fire us, change anything, host it anywhere. No per-seat fees, no per-task billing, no vendor lock. Most agency deals trap you in rented stacks. We never do that.
We don’t sell demos. We deploy software that thousands of paying companies already run — Cal.com, Twenty, ERPNext, Documenso, OpenBB. The foundations are enterprise-grade. We add the integration + brand layer your business needs.
Every action your AI takes is recorded, signed, and provable to your auditor. If a regulator or customer asks how a decision was made, you can show them. Most agencies don’t even keep a log.
Your receptionist remembers what your sales agent did last week. Your CRM knows what the chatbot told a customer two weeks ago. One memory layer underneath everything. Nobody at this price bundles this.
Everything runs under your account, on your hosting. Your data never sits next to another customer’s. Compliance-friendly for legal, healthcare, and finance work. The opposite of how most AI tools work.
We don’t bill you per AI call. Use as much as your business needs. We absorb the running cost because we’ve engineered the system to keep it close to zero.
Roman replies personally within one business day. No account-manager layer. No rotating juniors. The engineer who scopes your project is the engineer who builds it.
“If you can describe the software you need, we can build it. Owned by you, tested before delivery, with a written record of every action it takes after launch. That’s the whole bar.”
— Roman Puglielli, founder
// The flagship — live now
Every business pays to bring in leads and then lets most of them go cold — no human has the hours to chase them all. Revenue OS does. It works your old dead leads and your new enquiries automatically, in your voice, follows up until they answer, and books the call straight into your calendar. Every recovered deal is attributed back to the work, so you see exactly what it earned you.
For high-ticket local businesses — trades, clinics, agencies — turns leads you already paid for into booked sales calls
It reaches back into the leads sitting cold in your system and reopens them, and it answers every new enquiry in seconds — the window where a lead is 21× more likely to convert. It follows up on its own, handles the back-and-forth in your voice, and books the call into your calendar. You approve what it sends or let it run; every message is logged and every booked deal is attributed, so the revenue it brings back is provable, not a guess.
// Why it works
Revenue you already paid for
The leads in your system are already bought and paid for. Revenue OS reopens them — it’s found money, not new ad spend.
Answered in seconds
Speed-to-lead is the single biggest lever on whether an enquiry converts — and no human hits it round the clock. The agent does, every time.
Proven, not promised
Every booked call is attributed back to the agent’s work, so you see exactly what it recovered — a receipt, not a vague claim.
// Also a custom build — for businesses living on inbound
If your business runs on social inbound, we also build a DM & comment agent: it reads every comment and DM, catches buyer-intent even off-keyword, replies in your voice, and drops the link at the right moment — on the official Instagram and TikTok APIs, never a bot login, every message logged. One of the custom builds we offer alongside Revenue OS. Ask about it →
How we work
Four steps from first call to live deployment. Direct engineer contact throughout. No account-manager layer, no agency hand-offs, no rotating juniors.
Thirty-minute call. Operation mapped. Constraints understood. Fit assessed honestly — if we’re not the right shop, we say so on the call.
Written quote in one business day. Deliverables, timeline, price, ownership terms. No hidden fees. No vendor-lock clauses.
Async + weekly synchronous reviews. Build happens in your repo, your accounts, your environment. Source-owned the day code lands.
Production deployment. Signed receipt on every consequential action. Documentation. Optional retainer for ongoing changes.
// Questions business owners ask
An AI revenue agent that works your leads for you. It reopens the old enquiries sitting cold in your system, answers new ones in seconds, follows up in your voice until they respond, and books the call into your calendar — running 24/7 so nothing slips. It’s live now and you can see it at revenue.xxiautomate.com.
No. We plug into what you already use — your CRM, your inbox, your enquiry forms — or you can simply hand us the list of old leads to start. You keep working the way you work; the agent runs alongside it and books calls straight into your calendar.
Attribution is built in. Every booked call is tied back to the exact lead and message the agent worked, so you get a receipt, not a vague claim. At any point you can see how many calls it booked and what they were worth — that’s the whole point of the pilot.
You stay in control. You set the line between what the agent sends on its own and what waits for your approval, every message is logged, and opt-outs are honoured instantly. It only ever follows up with people who already contacted you — it’s your business reaching back out, professionally.
We start with a pilot so you see it work on your real leads before you commit. After that it’s a no setup fees and no retainers — we simply take 10% of the revenue it generates for you. If it makes you nothing, you pay nothing; we only win when you win. We scope the exact terms on the call.
Yes — alongside Revenue OS we build custom apps, tools, portals, and agents, hand-coded and owned by you on day one. If you can describe the software you need, we can build it. Every engagement is fixed-scope with a written quote inside one business day of the call.
Thirty-minute discovery call. We figure out what’s worth building, scope it, and write a quote within one business day.